modus won a three-way pitch to rebrand Westin, a Huddersfield-based cooker hood manufacturer, against Huddersfield and London based agencies.
The result is a stunning new brand that clearly repositions Westin Design as a market leader in the sector. Modus met the brief making Westin Design iconic, innovative, creative and distinctive, whilst accepting the challenges of leveraging the rebrand through modus’s PR expertise to increase sales.
Modus looked at and recreated the company’s brand attributes, values and their proposition to create a new brand personality which coupled with a bright and vibrant visual has met and exceeded the original brief.